M&CSaatchi Workshop

Today we had a workshop with Rob from M&CSaatchi. It was a very interesting experience. We had to design an advert in groups. My group came up with the idea of spray painting stenciled people all around London. This was inspired by artist Banksy. The theme of the advert was road safety. We brainstormed as a group and tried to decide what we thought would reach us most as a advert. We thought that by having the graffiti everywhere it would remind people wherever they went of road safety. I personally think this was a brilliant idea because I know that this would speak out to me. Rob asked us to sketch out our ideas then present them to the class and the best idea would win Zavvi vouchers (although sadly now, those are useless). I think everyone elses ideas were really good aswell. I particularly liked Emine's group. Their idea was an advert with a boy chatting up a girl from across the road then moving over to her and getting hit by a car on the way. However, as good as everyone else's was, my group won. At the end of the lesson I interviewed Rob about his job. I found it really interesting and would definitely consider going into that business.